Facebook, the social giant, can be your best free advertisement platform. Some of you might think that one can use Facebook as a paid advertisement platform to promote your products, services and brands. But, it is not so. You can effectively use Facebook to promote your brand without spending a single penny. I will not talk about the conventional methods like Posting in Groups, Sharing Links and other old methods. In this article, I will provide you a full strategy and plan you should start right now to promote your products which will also help you to build a promotion platform for your future projects. So, read the full article with patience.
First of all, you must analyze the social market and social media trends. This will help you to find some keywords and topics which are in demand and you can target for. Remember the keyword should be related to your blog niche. I myself did a research and found that “Amazing Tech Pics” was a major demanding search keyword.
After you develop an idea about the trends and market, create a page related to that topic. This will seem somehow conventional to you, but please read further; you will feel the difference. The viewers of this page will be mostly tech lovers, as the page is about pictures related to technology. My personal research, led me to the conclusion that 76% of the viewers of this page were interested in my blog niche too.
You must post some unique and original content to your page. I posted 50 pictures before promoting my page. I downloaded and collected a lot of amazing pictures from various sites and blogs.
All you have to do now is to increase likes for that page. My advice related to this seems to appear Spam, but I personally recommend you to use some social like exchange programs to achieve your first 1000 likes. You must use like exchange programs and not like bots. There is a reason behind this. I personally carried out an experiment. I made two Facebook Pages with almost similar names. I used like exchange programs to achieve 1000 likes on my first page and I left the second page as it was. Then I invited my friends to like that page. The difference I found was the page with 1000 likes was liked and shared more than my other page. I carried this experiment 3 times and found the same result.
Also, out of 1000 likes which you gained through like exchange programs, 5% will definitely like your page in reality as all the likers are not fake. This will increase the popularity of your page too.
The next step in this process is to join some related tech groups, if you have your own group it will be a bonus for you. All you have to do is to share your page in that groups. 5-10 groups will not work. At least 50 groups will work.
Remember, never share your page link in the groups or private messages. Rather share the any picture which you posted in the page. Pictures and content attract more people. I experimented a lot in this whole process and found that, the pictures, videos or any other graphical content lead to more likes and shares than simply sharing the links of your page.
After generating some likes for my page, I invited my friends to like my page, I shared my page with various groups and then I started posting. I uploaded a picture every half an hour. I did this for 7 days. After 7 days, the total likes was 33000+K and within 15 days it reached 78,000+K.
After your page reach reach about 1000 images, you can reduce your posting frequency. 1000 posts is more than enough. The whole process will take 30 days.
After 30 days, you have an established page related to your niche. All you have to do now is to start sharing some of your blog content in the page. Share offers, contests, giveaways and best articles from within your blog to the page. Don’t bombard the page with a lot of blog posts from your blog. Act natural. You can also create some graphic content like pictures or animations and share them, having your blog post link in the description.
Out of 78,000 people, 76% will be interested in your blog.This will help you to drive traffic. If it seems hypothetical, let us assume that 20% of the people will visit your blog. This will too help you to drive traffic to your blog.
Please share your views regarding this article. Also, share some more strategies and ideas which can be used to drive traffic.
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